Affiliate marketing involves promoting a brand’s products or services and receiving a commission based on the leads and/or sales you send to that brand. In this guide, we’ll explore what tools are needed for all the marketing activities you likely do as an affiliate marketer. So you can: Better understand your target market Connect with…
If you’re new to marketing, it’s important to understand the basics. That’s exactly what you’ll get in this article: a comprehensive marketing 101 discussion. Let’s start. What Is Marketing? Marketing is the process of attracting potential customers to your products or services. And involves understanding your audience’s wants, creating value for them, and building long-term…
What Is Emarketing? Emarketing (also called electronic marketing and digital marketing) is the practice of using the internet to promote your products or services. And it has the potential to connect you with a massive audience. Why? Because billions of people use the internet to find information, connect with others, shop, and be entertained every…
Today, you’re going to learn about eight marketing channels that can get visitors to your site. In fact, these are some of the exact channels we’ve used to grow our business to over 33 million monthly visitors. We’ll go over some different marketing channels in detail. So you can determine which ones make the most…
Just in case you don’t already have plenty of high-tech acronyms to juggle, we want to introduce you to the term API. No need to worry. You’re probably already using API every day without even noticing. Seamlessness and security are at the heart of API, so your everyday Facebook message or additions to your Amazon…
Making a website for a small business isn’t rocket science. In fact, it’s easier than you think. This guide will walk you through the process—step by step. 1. Choose the Right Platform for Your Site When starting a website for your small business, you need to pick the right website platform. Which is software that…
Done well, app marketing can drive downloads of your product. It can also nurture a community of loyal users who will promote your app organically. What Is Mobile App Marketing? Mobile app marketing is crucial for building your apps’ name in the big wide world. According to Business of Apps, users downloaded some 87 billion…
A full stack marketer is a jack-of-all-trades in marketing. Skilled in everything from social media and content creation to SEO and analytics makes you a unique asset that can help businesses market themselves holistically. Originally inspired by the tech term “full stack developer,” this term signifies marketers who handle a wide array of marketing tasks,…
The beauty of influencer marketing is using other people’s sphere of influence to grow your business. 25% of marketers use influencer marketing to promote products and services. That makes it more popular than virtual events, webinars, and social commerce. And the market is still growing—its value is estimated to hit a record $24 billion this…
Semrush digital marketing tools are already helping you smash your goals, but there’s always room to make them even better. We’re only halfway through 2024, but we’ve been hard at work coming up with fresh ways to make your work even easier, from revamped keyword research and reporting to new AI-powered features and tools —…