(Story updated with information on the Montana privacy law which goes into effect on Oct. 1 and adds detail to Maryland’s law, which will be the strictest in the nation when it becomes operational.) The 118th session of the U.S. Congress is drawing to a close and the legislators have again failed to pass a…
Fashion and beauty brands are often early tech adopters. Many are digital-native, forging tailored D2C digital strategies. And there are so many competitive brands that any innovation could give one an edge, especially as the busy holiday season approaches. Apparel and home decor retailer Tuckernuck, and beauty brand Kitsch, have adopted AI-powered tools in Meta’s…
Ever since Google threatened to eliminate third-party cookies, there’s been a steady drumbeat that websites should switch to first-party data, which, many say, is better anyways. While it’s definitely a good idea to collect first-party data, third-party cookies were created for a very good reason, and they still remain a useful tool that website owners…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I posted the poll results for the Google August 2024 core update, most are down but not all. Google Shopping is testing a carousel for “more like this.”…
[embedded content] We have been tracking the Google core update and seeing more surges and changes with those hit by the September helpful content update. I ran a survey asking how SEOs were impacted so far by the August 2024 core update, and I shared these results this morning. Google may now use your OG…
Earlier this week, I posted polls across numerous sites, asking SEOs how they were impacted by the last Google August 2024 core update – knowing the update is not done rolling out yet. Overall, most said their rankings and traffic from Google Search are down but honestly, it is a pretty even distribution of responses….
Google is now showing video reviews in the reviews of popular products section in the Google Store ratings landing area on Google Search. Got all that? If you click on the store rating button for the a popular retailer in the Google Search knowledge panel area, you get to the store rating page, also known…
Google has this ad format, I don’t think it is new, but it is titled “Here are some in the area.” These look like a version of Local Service Ads, but they look different. Anthony Higman, an expert in Local Service Ads from Google said on X that he has been seeing these ads for…
Some advertisers see Google Ads show this request dialog popup asking them to change their bid strategies. This shows in the Google Ads advertiser console, which asks the advertiser to change their bid strategy from one option to another. This “feature” was spotted by Anthony Higman who posted about it on X – he wrote…
Google Search is showing the shopping results but now shows “more like this” buttons under the products it shows for some carousel groupings. When you click on that “more like this” button, Google will dynamically load more products like it beneath the product you clicked on. This was spotted by Khushal Bherwani who wrote on…