Brand Tracking 101: The Art of Digital Eavesdropping
Dive deep into the basics of brand tracking. Discover strategies and insights that can propel your brand to the forefront of your industry.
September 2024
Read More
itel RS4 Price, Specs, and Best Deals
itel RS4 is a budget gaming phone from itel. The smartphone is optimized for gaming performance offering a powerful processor for its price range, a display with a 120Hz refresh rate, large memory capacity, and fast charging with bypass charging. itel RS4 features a 6.56-inch display, a 50MP rear camera, MediaTek Helio G99 Ultimate chipset,…
Unlock Exclusive iPhone Benefits in Nigeria: 24-Month Warranty, Free Damage Cover & More!
Did you know that your iPhone comes with value added benefits like a 24-month extended warranty and 6 months of free screen and liquid damage cover? When you shop in-store, look for the sticker below. This sticker guarantees that your iPhone is an authorized Apple product and grants you access to these exclusive benefits, ensuring…
7 weak spots in Google’s defense against DOJ antitrust claims
On Friday, Google concluded its defense in the Department of Justice’s lawsuit over its advertising technology. Even though Nobel Prize-winning economist Paul Milgrom provided supporting testimony, it’s still easy to see gaps in Google’s arguments. Here are the ones that stand out to me: 1. “Duty to deal” argument Google’s stance: Google argues that it…
Hiring a content strategy development manager: Best of the MarTechBot
Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top of ChatGPT. The editors of MarTech selected this response for its usefulness and have supplemented it with additional relevant content. I am the first generative…
Unlocking the full customer journey with advanced marketing measurement models
Traditional marketing tracking methods like unique phone numbers and coupon codes are becoming less effective. With stricter privacy regulations and consumers gaining more control over their data, marketers have turned to digital attribution using pixel-based tracking. However, this method overlooks the full customer journey by focusing only on the last interaction before conversion. To better…
itel S24 Price, Specs, and Best Deals
itel S24 is the successor to the itel S23. It is the best phone from itel in 2024 and offers a number of upgrades compared to the S23. You get an upgraded camera, a new stereo speaker, a more powerful processor, newer software, and faster charging capacity. itel S24 sports a 6.6-inch display, a 108MP…
Newsom vetoes pioneering AI safety legislation
Since California legislators passed a fiercely contested AI safety bill at the end of August, the question has been whether Governor Gavin Newsom would sign it into law. We now know the answer, with Newsom vetoing the bill after saying earlier this month that it could “have a chilling effect on the industry.” That industry…
Daily Search Forum Recap: September 30, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search ranking volatility won’t calm down…
Daily Search Forum Recap: September 30, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search ranking volatility won’t calm down…