Posted inMarketing artificial intelligence (AI) Marketing technology 67% of marketers say lack of training is primary barrier to AI adoption Posted by By bloggerseo July 26, 2024While 99% of marketers say they’re personally using AI, 67% say a lack of training…
Posted inMarketing artificial intelligence (AI) Marketing management How to protect your brand from AI dupes Posted by By bloggerseo July 23, 2024Brands today face a new and formidable threat: AI-powered dupes. These sophisticated copycats are eroding…
Posted inMarketing artificial intelligence (AI) Programmatic advertising video-marketing Microsoft Ads releases AI-powered asset recommendations for video and display ads Posted by By bloggerseo July 9, 2024Microsoft Advertising announced new AI-powered asset recommendations for video ads, with Connected TV ad recommendations…
Posted inB2B marketing B2C marketing Customer experience Customer journey orchestration Identity resolution Marketing analytics Marketing artificial intelligence (AI) Marketing attribution 61% of marketers still relying on third-party data Posted by By bloggerseo July 3, 2024Some 61% of digital marketers are still using third-party data, according to Salesforce’s latest State…
Posted inMarketing artificial intelligence (AI) AI is a game changer, but not generative AI Posted by By bloggerseo June 14, 2024The generative AI arms race may be over before most people know it’s begun. Take…
Posted inMarketing artificial intelligence (AI) Marketing management Marketing technology Unleashing AI in martech: A guide to cross-functional collaboration Posted by By bloggerseo June 5, 2024AI is rapidly transforming marketing, offering new opportunities for personalization, customer engagement and efficiency. Marketing…
Posted inAgency services Marketing artificial intelligence (AI) Marketing management AI is a threat to some marketing agencies, an opportunity for others Posted by By bloggerseo May 31, 2024AI will soon be able to handle up to 95% of the work currently done…
Posted inMarketing artificial intelligence (AI) Marketing management Why local, fine-tuned models are the near future of the AI workflow Posted by By bloggerseo May 31, 2024For many people, ChatGPT is synonymous with generative AI. It was certainly the platform that…