50 Small Business Marketing Ideas for 2024
Whether you’re launching a new business or already running one, you probably already know that a small business marketing strategy with a strong online presence is essential.
Whether you’re launching a new business or already running one, you probably already know that a small business marketing strategy with a strong online presence is essential.
It’s one thing to have good website copy — it’s something entirely different to ensure your site has great copy (and design) and also ranks well on Google.
If I were to name one thing that I’ve learned throughout the years as a content marketer, it’s that strategy always comes first. Otherwise, you face the risk of chaos. You either end up writing on random topics that don’t fit your intent and personas well, cannibalize your existing SEO keywords, or run out of…
Writing a headline can be harder than writing a 1,500-word article. But that’s no excuse for writing bad ones, especially when help is so easy to come by. Like email subject line testers, headline analyzers can help you get more clicks by using algorithms to assess factors like SEO, word count, and sentiment (is it…