What Is a Good INP Score?

Before March 12th, a good INP score was just a bonus, but NOW it should become one of your main web performance goals. INP has officially been included in Core Web Vitals! Are you ready for the change? If you don’t know what Interaction to Next Paint (INP) actually is, read our detailed explanation here:…

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Search Central Live 2024 in Warsaw, Poland

Monday, March 25, 2024 We’re excited to announce a Search Central Live event in Warsaw, Poland on April 24, 2024. Search Central Live is our global Google Search event series specifically for site owners, publishers, and SEOs. We’d love to invite you—SEOs, website owners, developers, journalists, publishers, and anyone interested in Google Search—to apply for…

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Is Your Site Reliable? Meet Wikipedia’s Reliable Sources List: Another Proxy For Google’s Quality Raters

From “Generally reliable” to “Blacklisted”, you can find scores and discussions for many sites whose reliability is frequently discussed by Wikipedia editors. And as a bonus, I’ll explain how to find when a site is used as a source across Wikipedia. Based on helping many companies over the years that have been impacted by major…

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What is INP and how does it work?

On 12 March 2024, Google changed the Core Web Vitals set and switched from First Input Delay to Interaction to Next Paint. This means that a new metric became one of Google’s ranking factors—and, if left unoptimized, can affect your performance in organic search.  But what is INP, and how does it work?  Let’s explain…

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Search Central Live 2024 in Bucharest, Romania

Monday, March 4, 2024 We’re excited to announce a Search Central Live event in Bucharest, Romania on April 4, 2024. Search Central Live is our global Google Search event series specifically for site owners, publishers, and SEOs. We’d love to invite you—SEOs, website owners, developers, journalists, publishers, and anyone interested in Google Search—to apply for…

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