A few weeks ago, we saw Google testing pill formats, bubble formats, for sitelinks the-ultimate-guide-to-content-marketing-best-practices">in the mobile search results. Now Google is testing that format on the desktop search results.
Brodie Clark on SERP Alerts posted examples of this on X and over here. He wrote, “Google is now testing out a new format for non-branded desktop sitelinks, featuring bubbles surrounding the links themselves with a blue background on hover. This is a similar format to the mobile test from June.”
Here is a GIF of it in action:
Here are static images:
Forum discussion at X.