Daily Search Forum Recap: July 3, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

The Google Search Console delays do not mean there is an unconfirmed core update rolling out, Google said. Google does not show those reporting delays in the Google Search Status Dashboard. There is an update zero click study from Rand Fishkin. Google is testing current styles carousel in Google Search. And Google Ads brand exclusions won’t prevent your ad from showing random firms, yet.

Search Engine Roundtable Stories:

• Google Search Console Delays Is Not A Google Core Update
  Another rumor coming out of the Google Search Console reporting delays is that this is some sort of unconfirmed update is rolling out. Well, that is not the case at all. John Mueller of Google said this is not a core update or even an unconfirmed core update.
• Google Zero Click Study Now At 58.5% In 2024
  Rand Fishkin has come out with his 2024 edition of the Google zero click study and it shows that in the US, zero clicks are now at 58.5%, which is down from 65% in 2021. The study says about 37% of Google searches lead to no action, 21.4% lead to another Google search and 41.5% lead to a click.
• Google Explains Why Search Console Reporting Delays Are Not In Search Status Dashboard
  As of right now, Google Search Console is having a significant delay with its Performance reports and some are wondering why the status of the delay is not in the Google Search Status Dashboard like other search related issues.
• Google Ads New Brand Exclusion Won’t Prevent Your Ads For Showing For Random Firms
  The other day we reported about the new Google Ads brand controls. But as we gain more and more clarity, it seems it does not give advertisers all the controls they need.
• Current Styles Google Search Carousel
  Google Search has a new shopping-related carousel named “current styles.” This shows up for some shopping-related queries, and if you search for a product, it might show you style variations that may be trending.
• 2024 Google Product Expert Summit Photos
  Google held a large Google Product Expert Summit in Zurich a couple of weeks ago and I wanted to share some, not all, some of the photos from the event.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

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