I am seeing a spike in complaints from the PPC community around there being an increase in fraudulent traffic from the Google Ads Search Partner network. Many have seen an unusual spike in fraud from that network in the past week, say some advertisers. The Google Search Network is a group of search-related websites and…
Google is testing a new search box named “for reference” which is placed under a set of search results and contains more news articles related to the query. This seems similar to some other features Google has tested over the years. I tried to replicate this, but I was unsuccessful. But Shameem Adhikarath spotted this…
Google is testing showing search results snippets without the breadcrumbs in the URL section of the snippet. Google has tested removing URLs and breadcrumbs completely before, but now Google is testing removing just the breadcrumb and leaving the URL. This test was spotted by Akarsh Kavuttan who notified me of the test last week on…
What Is AI Keyword Research? Keyword research refers to identifying what words or phrases your target audience uses in search engines. These words or phrases are also called keywords. AI keyword research means using an AI tool to assist with finding new keyword ideas. And to generate personalized keyword suggestions and metrics. Compared to traditional…
When I started my journey as a freelance writer, I struggled with writing introductions. I’d often find myself diving into the main body of the article and even wrapping up the conclusion before circling back to the beginning.
No matter how much I love my job, at the end of the day, it’s still a job. It will and should never replace the things about life that bring me the most joy — my loved ones, exercise, travel, a glass of Pinot Noir, or my parents’ home-cooked food.
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SEO can really help your B2B business. So, check out the below list of B2B SEO statistics to inspire your search engine optimization efforts. And potentially secure buy-in and budget for your own SEO strategy. 1. SEO Is the Most-Used B2B Marketing Tactic Nearly 50% of B2B companies use SEO as part of their marketing…
Artificial intelligence manifests dueling perspectives. Some marketers are uncertain how to feel about this new technology. Some see the opportunities for next-generation marketing. It’s a lot to think about, so we asked CMI’s chief strategy advisor, Robert Rose, for his thoughts. Fortunately, he was already speaking at this week’s epicenter of the conversation — the
Here’s how to use Google search to find more relevant answers in less time. And if you’re wondering how people get their site to show in Google’s search results, we’ll cover this at the end—so you can do that, too. Let’s get into it. Pro tip​​​​​​ A Semrush account gets you access to over 55…