How An NBA Marketer Brought the Brooklyn Nets to Paris (& What Marketers Can Learn from Him)

In our first edition of Masters in Marketing, a brand-new HubSpot Media newsletter designed to bring you tips from the top marketers each week, I spoke with Ron Goldenberg, VP of International Marketing & Innovation at BSE Global — who runs international marketing for the Brooklyn Nets and Barclays Center. Goldenberg has plenty of impressive…

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The 2024 State of Marketing & Trends Report: Data from 1400+ Global Marketers

If you’re anything like me, you wish you had more time and resources to get through your work, ponder game-changing ideas, brush up on digital marketing industry trends, and ultimately give your audiences unforgettable brand experiences. Well, research shows artificial intelligence (AI) is becoming the marketer’s ultimate assistant in many of these quests. It’s also…

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