Google is testing yet another call extension ad format, this one shows the advertiser’s name below the clickable phone number. This gives a lot more visibility to the phone number and the CTA for the call extension.
This was spotted by Lori Gilstrap on LinkedIn (thanks now-activity-7225460100134510593-8cbb/">Adriaan). Lori wrote, “Google Ads is now showing the Business Name on mobile for Call Assets (formerly Call Extensions).”
Here is her screenshot:
Forum discussion at LinkedIn.